Monetize Your Startup
Alan Williams 
Monetizing your product is a vital startup principle, unless your idea is to create a business or company that dabbles in freebies.
However, monetization can be complex, perhaps you've got the first three principles handy, but there are zero sales. Monetizing is a vital moment that determines if the business is moving well enough to cover expenses without the funds from investors trickling in.
For instance, Amazon thrives on marketing to generate great sales, and if it cuts down on its marketing strategy, it won't affect their revenues as their products/services are one of the best. However, if companies like Uber cut down their marketing strategy, it can result in competitors like Lyft or other ride companies snagging away their customers.
Hence, learning how to squeeze money from your startup is a fundamental entrepreneurial skill. In addition to the above-mentioned startup essentials, there are other important things to keep in mind, so let’s have a look at those!